Sales Management: Products And Services

Sales Management: Products And Services
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Price: $89.00
Credits: 12
Prerequisite: None
Level: Overview
Model: JS037
Author: Delta Publishing
Average Rating: Not Rated
Fields of study: Marketing
Format: PDF


Additional Contents : Complete, no additional material needed
Advance Preparation : None
Intended Participants :
Any CPA looking to maintain or enhance their professional competence

Course Declaration : Participants must complete the final examination within one year of purchase. A minimum passing grade of 70% or better is required to receive CPE
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This course is an overview of the role of the sales manager, both at headquarters and in the field, in managing salespeople, personal selling, resources, and functions of marketing. The problems of organizing, forecasting, planning, communicating, evaluating, and controlling sales are analyzed. A variety of techniques and pertinent concepts of behavioral science are applied to the management of the sales effort and sales force.  Key trends affecting sales organizations and sales managers today are highlighted

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